Business Studies Student Conference 2026

Longleat has been operating in the leisure and tourism industry for over 75 years and is therefore an ideal place to bring business theory to life with genuine examples and case studies.

Longleat House opened to the public on a fully commercial basis in 1949 and was the first stately home to do so. Following this, in 1966, the Thynn family opened the first safari park outside of Africa known then as 'The Lions of Longleat'.

Since then, Longleat has grown with new animal species and attractions.  Recent projects include an African painted dog exhibit and ‘Tiny Titans’ which focuses on close up encounters with bugs and other small creatures.  Over the years an excellent events calendar has been built up that includes Icons of the Sky, our hot air balloon extravaganza and the UK’s original and biggest lantern festival, The Festival of Light, now in its 11th year.

Underlying our operation is the same core challenges that face all businesses. We have designed this conference to share with business studies students real life examples of the theory they study.

Conference Content

On our half day student conference, we aim to introduce your students to Longleat as a business with presentations and activities that cover;

• Longleat’s marketing methods with example campaigns
• Different types of markets: B2B case study
•  Data and business decisions
• Sustainable choices
• Quality and Feedback
• Human resource processes including selection, recruitment, motivation and training

In designing this conference, we have considered the specifications for a range of qualifications including A levels, GCSEs, BTEC and T levels.  We are aware of some qualifications being updated and have looked at both the current and new content.

Dates and Times

Choose between: Monday 5^th or Tuesday 6^th October 2026

The conference starts at 10 am, includes a refreshment break with opportunity to meet team members to find out more about their roles and careers, and finishes at 1pm. Following this, you and your students are welcome to visit all the open areas and attractions of Longleat.

Student Notes

Each student will receive a set of notes to take away with further detail on the subjects covered in the conference with references and links for further information.  

Cost

The price of the conference is £14.95 per student this includes:

• Specialist presentations delivered by Longleat's Team
• Refreshments
• Student notes to take away
• Entry to Longleat attractions and areas that are open.
• 1 teacher/lecturer is admitted free of charge for every 6 students.